Dental Art

by Larry Emmott on June 29, 2016

in Dental Art

dentist-pulling-teeth-jacob-kuch

“Dentist Pulling Teeth” By Jacob Kuch

Dental art is anything that depicts teeth or dentistry in an interesting or artistic way. If you have any suggestions for future Dental Art pieces please send them to me or give me a link. Thanks.

All the Dental Art images can be found here on Pinterest.

Share

{ 0 comments }

OCR issues warning on third-party apps

by Larry Emmott on June 28, 2016

in Security

hhs-logoWashington — The U.S. Health and Human Services Office for Civil Rights has issued a warning on the risks of using third-party application software by entities covered by the Health Insurance Portability and Accountability Act.

Source: OCR issues warning on third-party apps

In dentistry we have many third party apps that access patent data.  For example any app that sends appointment reminders (Sesame, Lighthouse 360 and many others including Dentrix) must access the patient data in order to generate the reminder. The patient data is PHI (Protected Health Information) which is what we as dental care professionals are required by HIPAA to protect. If the third party allows the data to be compromised we may be held responsible for a data breach.

Dentists may protect themselves with a BAA (Business Associate Agreement).  A BAA spells out the duty the third party has to protect the PHI and transfers liability from the dentist to the third party. Some third parties have been known to provide BAAs that favor themselves and place the liability right back on the dentist. If the third party will not agree to a BAA dentists should avoid them.

It is also good practice to limit PHI access to the minimum the vendor needs to do the job. For example the minimum data needed to send a reminder is the date and time of the appointment, patient name and e-mail address. Our current systems do not provide simple processes to limit access. On the other hand there is lots of other data that might be valuable that the reminder service could use such as date of birth in order to send a birthday greeting.  Setting limits is good practice in theory but fails in real world usage.

Share

{ 0 comments }

Wristify: Thermoelectric Wearable

by Larry Emmott on June 28, 2016

in Future Tech

Wristify, invented by MIT startup EMBR Labs, works because the wrist is rich with blood-flow, so the cold provides  quick relief. Similarly, it could also rapidly warm up a shivering skirt-wearing lady (your reporter) who’d been in an air-conditioned room for hours.

Source: Wristify: Thermoelectric Wearable Would Reduce Energy Consumption – IEEE Spectrum

Hmmm

Share

{ 0 comments }

smilemarketingA nice blog from Smile Marketing:

Looking Beyond the Numbers

By and large, social media reaches the highest number of prospective patients for the lowest cost. However, looking at cost alone isn’t enough. What makes social media even more valuable is its targeting options. You can pinpoint your ideal audience much better than you can through traditional advertising.Facebook has compiled an impressive amount of data on its users. User profiles, behaviors, and 3rd party data have enabled dentists to narrow down their message to a specific segment of users.Say you are a dentist practicing in Chapel Hill, North Carolina. You could run a teeth whitening ad targeted at engaged women aged 21 to 30 who live within 20 minutes of your office. Or you could run an ad for dentures targeted to an older demographic living within 15 minutes of your office.Does a magazine or billboard ad give you these abilities? Not even close.

Source: Dental Advertising Comparison: Social Media or Traditional?

This offers a nice comparison between different advertising options. It also deals with social media advertising not just social media participation. Having an active dental practice Facebook page is nice but in most cases has very limited value. However you can pay for a Facebook ad and target a very specific audience.

Share

{ 0 comments }

A better than average resource from the ADA:

INCREASE AWARENESS Determining if Your Computer and/or Sensitive Data May Have Been Compromised Your computer and/or sensitive data may have been compromised if any of the following has occurred:

  • Your anti-malware/anti-virus program discovered spyware or viruses on your system.
  • Your bank accounts were accessed as the result of a phishing scam.
  • New programs or unfamiliar files have been installed on the computer.
  • Login credentials for any website have been changed without your knowledge.
  • You experience frequent random pop-up windows with ads or system warnings.

Source: Tips to Safeguard Your Practice from Computer Hackers | American Dental Association | Center for Professional Success

This is just a small section of this ADA paper. To access the whole thing you do need to be an ADA member and to log in.

I have been disappointed with many of the ADA resources for dentists regarding data security and HIPAA compliance. This one is the best I have seen so far. It has good, unambiguous, easy to follow advice that will actually make a difference.

An important factor to keep in mind is staff awareness. Team members need to have a basic security consciousness and be aware of things like Phishing where a seemingly legitimate business e-mail is actually a trap.

For a scary example of how hackers can fool the front desk look here:

Share

{ 0 comments }

From National Review:

Title II regulations, created to police the Ma Bell monopoly, transform the Internet from a virtually unregulated, private system of networks into a quasi-public utility subject to conflicting common-carrier precedents, bureaucratic designs, and interminable waiver proceedings.

Source: Net Neutrality: Government Control of Your Internet Service | National Review

An interesting look at a confusing subject. As often happens the politics gets obscured behind misleading names and claims.

Share

{ 0 comments }

Arizona’s Most Famous Dentist

June 24, 2016

That is NOT Howard Farran. The haircut is different. Omer Reed? Nope Omer does not have a mustache.

Share
0 comments Read the full article →

Microsoft to Acquire LinkedIn for $26.2 Billion

June 23, 2016

From WSJ: Microsoft Corp. agreed to buy LinkedIn Corp. for $26.2 billion, in a bet the professional social network will give a jolt to the software giant’s widely used Office portfolio of productivity applications.The deal—the largest in Microsoft’s history—is CEO Satya Nadella’s latest move to revitalize a company that was viewed not long ago as […]

Share
0 comments Read the full article →

ADA Members can access technical reports at no cost

June 23, 2016

Nice resource from the ADA: Internet security, digital imaging and electronic health records are all subjects of ADA technical reports, and are available for download at no cost to members.“Don’t let the moniker ‘technical report’ scare you off,” said Dr. Terry O’Toole, vice chair of the ADA Council on Dental Practice. “Technical reports, frequently referred […]

Share
0 comments Read the full article →

We’re Online. It’s Just What We Do Now

June 22, 2016

From iDENTiwrite: The Wall Street Journal reports that we Americans no longer spend most of our time in front of the television. Instead, we’re on our computers, tablets, and smartphones. Source: We’re Online. It’s Just What We Do Now. – iDENTiwrite That is true for me I am online far more than I watch TV.

Share
0 comments Read the full article →

Dental Art

June 22, 2016

By Midori Yamada Dental art is anything that depicts teeth or dentistry in an interesting or artistic way. If you have any suggestions for future Dental Art pieces please send them to me or give me a link. Thanks. All the Dental Art images can be found here on Pinterest.

Share
0 comments Read the full article →

Direct-to-Consumer Lab Tests, No Doctor Visit Required

June 21, 2016

From NYT: Home testing services like InsideTracker say they are empowering consumers, allowing them to spot metabolic red flags before they progress to disease. But critics say the services often lack proper medical oversight and convince healthy people that they’re sick, leading to unnecessary testing and treatment. Source: Direct-to-Consumer Lab Tests, No Doctor Visit Required […]

Share
0 comments Read the full article →

“Paperless” Mistake

June 21, 2016

One of the common mistakes dentists make with electronic charting is that they only go part way. For example: The office may use a paper chart in the treatment room during diagnosis to mark future treatment. Then they take the paper chart to the computer and enter everything again. They will use the computer to […]

Share
0 comments Read the full article →

Social Engineering Phone Hack

June 21, 2016

Are your dental team members savvy enough to catch something like this?

Share
0 comments Read the full article →

Dentrix Training Options

June 20, 2016

For Dentrix Users: Training Options for Your Dental Practice – Dentrix One of the biggest mistakes dentist make with technology is that they do not get enough training. No that two day course you slept through ten years ago is not good enough. If you have not had any formal training for you and the […]

Share
0 comments Read the full article →

10 Internet Trends to Watch in 2016

June 20, 2016

Slideshow from PCMag.com: The Internet is a fickle beast that evolves at an annoyingly breakneck pace. This is a frustrating (but unavoidable) challenge that comes with doing business in 2016. Source: 10 Internet Trends to Watch in 2016 – Slideshow from PCMag.com Few of the trends seem to have a direct effect on dentistry, never […]

Share
0 comments Read the full article →

June 17, 2016
Share
0 comments Read the full article →

ADA Practical Guide to Expert Business Strategies now an e-Book

June 16, 2016

The ADA Practical Guide to Expert Business Strategies addresses these questions and more by tapping into the knowledge and experience of today’s leading dental experts, including Charles Blair, Larry Emmott, Susan Gunn, Cathy Jameson, Roger Levin, and Sally McKenzie. It is ideal for both dentists and office staff. Read the articles on your own, or […]

Share
0 comments Read the full article →

This smart toothbrush films your mouth

June 16, 2016

That brush, called the Prophix, can then take 10-megapixel photos and stream 1080p video of the inside of your mouth, sending it all to the requisite companion app over Bluetooth and WiFi. Source: This smart toothbrush films your mouth – Tech Insider I am not sure if this is cool or kinda yucky. What if […]

Share
0 comments Read the full article →

Old Masters

June 16, 2016

I was speaking with a dentist a few years ago (not as many as you might imagine) who was telling me about the insane levels of precision he was learning in a gold study club. There were very precise measurements of powder and liquid to create just the exact amount of shrinkage for die stones, investments […]

Share
0 comments Read the full article →