From the category archives:

Internet

Sorry: Facebook was never ‘free’

April 5, 2018

From New York Post: Did you really not know that your agreement with Facebook was that Mark Zuckerberg would provide you with hours a day of enjoyment in exchange for your personal information? Source: Sorry: Facebook was never ‘free’ | New York Post Another reminder that Facebook’s business is sucking up all our personal data […]

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Henry Schein and Internet Brands Form Joint Venture: Henry Schein One

April 4, 2018

Follow the link below for the complete press release: The joint venture, to be named Henry Schein One, will include the Henry Schein Practice Solutions products and services, such as Dentrix, Dentrix Ascend, Easy Dental, and TechCentral, as well as Henry Schein’s international dental practice management systems, including Software of Excellence, Logiciel Julie, InfoMed, Exan, […]

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A Great Website is Useless

April 3, 2018

A website is useless if it attracts prospective new patients who never make an appointment or accept recommended treatment. Many dentists are spending considerable time and money on websites, SEO and social media to attract people to the office. But what happens when the patient calls? If your office is getting calls but finding it […]

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High Tech Reporting Needs its Muckrakers

April 2, 2018

From NRO: Apple, Alphabet (Google), Amazon, Microsoft, and Facebook are the world’s five largest companies in terms of stock value. Together they have market capitalization of about 3 trillion dollars, about the net worth of the entire country of Switzerland. …Yet today’s Silicon Valley and related high-tech companies are largely exempt from such traditional regulations. […]

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Here’s how you access the super creepy data Facebook has on you

March 26, 2018

Since 2010, Facebook allows you to download an archive file of all your interactions with the network. It’s a 5-click easy process Source: Here’s how you access the super creepy data Facebook has on you Good to know. The article gets a bit geeky however once again it is creepy and frightening to see how […]

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Why should I use DuckDuckGo instead of Google?

March 20, 2018

From Quora: You share your most intimate secrets with your search engine without even thinking: medical, financial and personal issues, along with all the day to day things that make you, well, you. All of that personal information should be private, but on Google it’s not. Source: Why should I use DuckDuckGo instead of Google? – […]

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Hinman 2018

March 13, 2018

  Source: 2018 Speakers – Dr. Lawrence Emmott I am honored to be presenting four sessions at the 2018 Hinman in Atlanta. Follow the link to register  

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Why are some dental websites more effective than others?

March 8, 2018

From DentistryIQ: The most important aspect of a good a dental website is quality content. The content should directly connect with potential patients, providing them with valuable information. Sloppy content reflects badly on the image of a dental office, and will invariably result in visitors quickly losing interest and looking elsewhere for the information they want. ….The […]

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Overview of Online Appointment Scheduling Systems for Dentists

March 8, 2018

From ValuePenguin Software: …many dental practices still require patients to make a phone call in order to schedule appointments. Not only is this a major inconvenience for the patient that may make them reluctant to schedule their next appointment, but it’s also an inefficient use of your staff’s time. Fortunately, there are a few systems on […]

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Changes To Facebook’s Algorithm Have Claimed Their First Casualty

March 5, 2018

From  Zero Hedge: Media companies have been waiting for the other shoe to drop since Facebook announced changes to its all-important newsfeed algorithm that (at least on paper) were designed to stop posts from businesses, brands and media from “crowding out” personalized content. Now, barely six weeks after the changes were first announced, Facebook’s decision […]

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A data driven revolution in health care is coming

March 1, 2018

From The Economist: Future AIs could, for instance, provide automated medical diagnosis from a description of your symptoms, spot behavioural traits that suggest you are depressed or identify if you are at special risk of cardiac disease. …The more patient data are analysed in the cloud or shared with different firms, the greater the potential […]

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Grow Your Practice with Digital Media

February 27, 2018

From  American Dental Association  Center for Professional Success: A nice resource but. If a patient in search of a dentist can’t find you online, they may find another dental practice with a website that contains the information they need to make an informed decision. Do you want them to pass you over because you don’t have […]

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How Do Online Reviews Impact Click-Through Rates & Trust?

February 15, 2018

From Bright Local: Key ‘Takeaways’ Going from a 3-star rating to a 5-star rating gets a business 25% more clicks from Google Local Pack Having a 5-star rating earns a business 39% more clicks from Google Local than having a 1-star rating 56% of consumers select a business if it has positive ratings/reviews displayed in […]

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Website “Git er done”

February 6, 2018

Your dental practice website could make or lose you tens of thousands of dollars every year. What do you need to do to “git er done” when it comes to your website? Obviously, you need to start with a professional and creative web developer. However even the best developers cannot create a web site without […]

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Apple Adds Medical Records Feature for iPhone

February 5, 2018

From NYT: The feature is to become part of Apple’s popular Health app. It will enable users to transfer clinical data — like cholesterol levels and lists of medications prescribed by their doctors — directly from their medical providers to their iPhones,… Source: Apple, in Sign of Health Ambitions, Adds Medical Records Feature for iPhone […]

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Reduced dental anxiety among children with internet-based CBT

February 1, 2018

The study, published in the Journal of Medical Internet Research, shows that guided internet-based CBT is highly effective in reducing anxiety and increasing the ability to deal with dental treatment. One year later, half of the children were completely free of their phobia. Source: Reduced dental anxiety among children with internet-based CBT Wow, another unexpected […]

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Cheat Sheet: Social Media Image Sizes

February 1, 2018

From my friends at Sesame Communications. This is a great help. Source: Cheat Sheet: Social Media Image Sizes – Dental Marketing & Practice Management | Sesame Communications

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Is Your Website Secure with an SSL Certificate?

January 15, 2018

From my friends at TNT Dental: Does your website have an SSL certificate installed? Google has put in place big changes that could negatively impact your site – if you don’t act now. “Not Secure” warning messages are now being displayed by Google in search results, as well as natively in internet browsers (Chrome, Firefox, […]

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Top Sites in United States

December 28, 2017

According to Alexa of the top ten sites in United States four are social media, in order, YouTube, Facebook, Reddit and Twitter. The other six are, in order, Google, Amazon, Wikipedia, Yahoo, Ebay and Netflix. Source: Top Sites in United States – Alexa

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Coming Soon

December 21, 2017

A technology to watch in the coming years is Telemedicine or if you prefer Teledentistry. That is the use of remote sensing and communications tools to provide medical and dental services from a distant location. We are already doing this in a limited fashion. For example, digital radiographs can easily be sent to a radiologist […]

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