From the category archives:

Internet

A data driven revolution in health care is coming

March 1, 2018

From The Economist: Future AIs could, for instance, provide automated medical diagnosis from a description of your symptoms, spot behavioural traits that suggest you are depressed or identify if you are at special risk of cardiac disease. …The more patient data are analysed in the cloud or shared with different firms, the greater the potential […]

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Grow Your Practice with Digital Media

February 27, 2018

From  American Dental Association  Center for Professional Success: A nice resource but. If a patient in search of a dentist can’t find you online, they may find another dental practice with a website that contains the information they need to make an informed decision. Do you want them to pass you over because you don’t have […]

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How Do Online Reviews Impact Click-Through Rates & Trust?

February 15, 2018

From Bright Local: Key ‘Takeaways’ Going from a 3-star rating to a 5-star rating gets a business 25% more clicks from Google Local Pack Having a 5-star rating earns a business 39% more clicks from Google Local than having a 1-star rating 56% of consumers select a business if it has positive ratings/reviews displayed in […]

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Website “Git er done”

February 6, 2018

Your dental practice website could make or lose you tens of thousands of dollars every year. What do you need to do to “git er done” when it comes to your website? Obviously, you need to start with a professional and creative web developer. However even the best developers cannot create a web site without […]

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Apple Adds Medical Records Feature for iPhone

February 5, 2018

From NYT: The feature is to become part of Apple’s popular Health app. It will enable users to transfer clinical data — like cholesterol levels and lists of medications prescribed by their doctors — directly from their medical providers to their iPhones,… Source: Apple, in Sign of Health Ambitions, Adds Medical Records Feature for iPhone […]

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Reduced dental anxiety among children with internet-based CBT

February 1, 2018

The study, published in the Journal of Medical Internet Research, shows that guided internet-based CBT is highly effective in reducing anxiety and increasing the ability to deal with dental treatment. One year later, half of the children were completely free of their phobia. Source: Reduced dental anxiety among children with internet-based CBT Wow, another unexpected […]

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Cheat Sheet: Social Media Image Sizes

February 1, 2018

From my friends at Sesame Communications. This is a great help. Source: Cheat Sheet: Social Media Image Sizes – Dental Marketing & Practice Management | Sesame Communications

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Is Your Website Secure with an SSL Certificate?

January 15, 2018

From my friends at TNT Dental: Does your website have an SSL certificate installed? Google has put in place big changes that could negatively impact your site – if you don’t act now. “Not Secure” warning messages are now being displayed by Google in search results, as well as natively in internet browsers (Chrome, Firefox, […]

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Top Sites in United States

December 28, 2017

According to Alexa of the top ten sites in United States four are social media, in order, YouTube, Facebook, Reddit and Twitter. The other six are, in order, Google, Amazon, Wikipedia, Yahoo, Ebay and Netflix. Source: Top Sites in United States – Alexa

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Coming Soon

December 21, 2017

A technology to watch in the coming years is Telemedicine or if you prefer Teledentistry. That is the use of remote sensing and communications tools to provide medical and dental services from a distant location. We are already doing this in a limited fashion. For example, digital radiographs can easily be sent to a radiologist […]

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Websites that Work!

December 11, 2017

What makes for a “good” website? There are many techie, marketing or even aesthetic answers to the question. However what really matters is, does the website convert web browsers into patients? No matter how much you spend getting people to the site or how pretty and “with it” the site is that money is wasted […]

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People are getting locked out of their Google Docs, and it’s bad

November 30, 2017

From Mashable: It turns out that even your private documents can be censored online. This morning, a ton of users reported being locked out of completely innocuous Google Docs for “inappropriate content.” Source: People are getting locked out of their Google Docs, and it’s bad Google claims the problem was the result of a big […]

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Do You Own Your Website?

November 28, 2017

Sometimes when a business contracts with a web development company to create a web page the domain is registered in the name of the web developer not the name of the business. This can be a very big deal if the web developer goes out of business or if the business owner wants to change […]

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The Internet Had Already Lost Its Neutrality

November 28, 2017

From Bloomberg: Meanwhile, our experience of the internet is increasingly controlled by a handful of firms, most especially Google and Facebook.  The argument for regulating these companies as public utilities is arguably at least as strong as the argument for thus regulating ISPs, and very possibly much stronger; while cable monopolies may have local dominance, none […]

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Enhancing The Patient Experience Through Technology

November 14, 2017

From Opera DDS: By identifying technology that can deliver more positive touch points before, during, and after treatment, you’ll be providing a personal, positive influence to all patients. Source: Enhancing The Patient Experience Through Technology It is no longer good enough to be friendly, on time and take insurance. Everybody does that It would be […]

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Why Facebook’s dual news feed pilot is a nightmare

November 13, 2017

From MoneyControl: The social network is piloting the idea of splitting its news feed into two, which would effectively result in bucketing of posts from the pages you have ‘liked’ into a separate tab (called ‘Explore’), while updates from your friends and family remain on your primary news feed. However, anyone can advertise with Facebook […]

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Get Stellar Reviews and Not Violate HIPAA

October 31, 2017

From Frontier Marketing: For most business owners, responding to negative reviews left online by irate customers is simply a matter of replying directly to the reviews themselves. For medical practitioners, this process is complicated by the Health Insurance Portability and Accountability Act (HIPAA). Source: Get Stellar Medical Reviews & Not Violate HIPAA – Medical Reputation […]

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How to handle online negative reviews

October 24, 2017

From ADA News: But what happens if a dentist finds that a patient has posted an unfavorable review? Can they do anything about it? …“Proceed carefully, if you decide to proceed at all,” the module warns. “Commercial speech is protected speech so, in most cases, the best response is to not respond.” Source: How to […]

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