Big Changes and Uncertainty

by Larry Emmott on January 28, 2007

in Cameras,General,Radiography

In the last few years and especially the last few months there have been several major acquisitions of digital radiography technology. Gendex and Dexis were purchased by Danaher. Schick was purchased by Sirona and Kodak was purchased by Onex. As an industry observer and information resource for dentists none of these changes concerned me. They did nothing to change my opinion of any of these products.

The reason I didn’t change my opinion is that in each case the brand was continued, the management and support teams were kept in place and the business philosophy behind each product appeared to be staying the same.

Based on the information in the press release it does appear the same thing is happening with the acquisition of the Dentrix image products by Danaher under the Dexis brand. It is impossible to know how these two quite different products will be blended together. It may result in a much better product than either Dentrix or Dexis was offering in the past. However since it is not possible to know what will happen and since my loyalty is to dentistry not to vendors I would be a cautious buyer of these products at this time.

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