I am becoming a big fan of social networking and Web 2.0 user generated media. That should be obvious from all the recent postings. Below is a link to the Sesame site on their new search products and use of advanced web 2.0 features. The image is a sample of an orthodontic Facebook page.
Search 2.0 makes it possible for you to:
Connect with new patients to share important information about your practice.
Build lasting relationships with new and current patients.
Create a strong universal online presence with blogs, videos, social networks, and online directory listings.