If you follow the link there is a news video which explains this well. I am extremely ambivilent about “Social Networking” and the resulting “Social Media”. On one hand I find it amazing and a door to the future on the other I am not sure what the final results will be and I am sure there are some serious dead ends mixed with the good stuff.
Facebook likes to talk about privacy, but, let’s be honest: If you’ve spent any time on the social networking behemoth, you know the site is all about revealing yourself.
A new app, however, may take Facebook’s hey-look-at-me culture one step too far.