I am in awe of Facebook. The power of half a billion souls connected through the Internet is…well that is the problem we don’t really know what it is. And we don’t really know how to take advantage of it we just know some people have. Lots to learn. The following connects to some actual research on the subject.
While much of finding what works for your business on social media sites is a process of trial and error, recent stats from e-mail marketing firm ExactTarget which recently acquired social CRM platform CoTweet shed some light on how the Facebook population uses the site, and specifically, how it interacts with brands