Here is a very nice example of an online video from Dr. Marc Wallach. The example is professional but not too “Hollywood”. By that I mean it demonstrates that the Dr. is competent but it is not over the top glitzy. A patient watching this video should feel re-assured that Dr. Wallach is up to date and will take very good care of them.
The video is not restricted to the dentist’s web site but is available on YouTube. YouTube is “Social Media”. This increases his web presence and enhances search engine findability.