Another bit of good advice from Janice Hurley-Trailor in the Dental IQ 100 – 100 – 100 article.
Create a culture of trust. There is no better way to ensure staff satisfaction and patient enthusiasm. Stephen Covey documents the financial benefits of trust in a safe environment in his book “Smart Trust.” We’re more efficient, have more prosperity and more joy when we work with people we truly trust. Think about it: how quickly does a system get implemented when you are asked by someone you trust? How long and tedious is a staff meeting discussing systems when you don’t trust or respect the person who is asking for the change? It’s not just a nice idea – it will make you money.
-Janice Hurley-Trailor, janicehurleytrailor.com
One reason I like this is that is not a system, accounting procedure or marketing technique. It is the simple and profoundly true acknowledgement that a business, especially a small professional business like a dental practice, is first and foremost a group of people. And basic human values like trust are paramount.