Steve Ballmer the CEO of Microsoft delivered the pre-meeting Keynote at CES Wednesday night. The performance was a blend of speech, multimedia, live action demos, live music and more. In fact just the presentation was a great demonstration of the central theme which is the coming together of what in the past had been distinct areas of life under a digital umbrella.

The primary theme was the integration of three screens, the PC, the Phone and the Television.

Of course Ballmer’s take on this was that windows would drive all three witht the new Windows 7 (Available for free beta testin at this meeting) Widows mobile and Windows Live connected to online “Cloud” content.