More thoughts on the Facebook vs. Website debate. If you read the article linked below he makes some good points. If someone is merely grazing across the Internet then a Facebook type of experience has appeal. A static “electronic brochure” type of web page (which most dental pages are) will have less value. However I believe that an interactive page that allows users to make appointments, upgrade information, make payments and all the rest will have value.
Who killed the website? Facebook, of course.
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The electronic brochure website will become less and less useful… Dentists need people to to interact with the site, and with them. A blog is an easy way to create fresh content and interaction to build trust. AND it helps search engines find your site.
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