HOW TO: Communicate Needs & Expectations to Web Designers

by Larry Emmott on September 27, 2010

in Digital Marketing,Internet

Another good article from American Express and Mashable. With a web site design, look and feel are one thing, functionality is another. With a business card it is all design, there is no function. With a web site there is both. And of course the same issue dentists face, form and function or form vs. function.

“Designers and clients should both understand the difference between design and production,” says graphic designer BJ Heinley. “Designing a logo and a business card is different than getting them printed. You hire a designer for her opinion and knowledge in a particular area, …You hire production and development people to get something done in the best and most efficient way possible.”

via HOW TO: Communicate Needs & Expectations to Web Designers.

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