Many dentists spend countless hours and tens of thousands on marketing efforts chasing the elusive new patient while sitting quietly on a fortune.
The ADA estimates that the average dental practice generates between $700,000 and one million dollars’ worth of incomplete diagnosed treatment per year. 20% to 30% of your current patients are non-responsive yet most of them probably still consider you their dentist. Your existing patients are a rich vein of gold just waiting to be mined.
My favorite re-activation e-service is Action Run.
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