Reception Hall or Waiting Room?

by Larry Emmott on April 18, 2014

in Management

More wisdom from Seth Godin:

One of the reasons that Oz is seen as being particularly great and powerful is that it’s just so much trouble to get to see him…

Contrast this with a doctor’s office I recently visited. He was sharing space with a chiropractor, and the office was in the back of a grade B strip mall. Inside the waiting room were dozens of mimeographed signs (I didn’t even think you could mimeograph stuff any more) offering weight loss schemes and warnings about what sorts of payment weren’t accepted, and how it needed to be proffered immediately.

via Seth’s Blog.

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