In case you missed it:
It would be nice if patients judged us on the quality of our dentistry. But patients have no realistic way to judge the marginal integrity of a restoration or the cleanliness of a root surface. So they judge us on easily observed and possibly superficial factors.
One of those factors is the use of technology.
via Emmott On Technology: How A Patient Sees Dental Technology | Dentalcompare.com.
This Dentalcompare article from a few months ago examines technology from a patient’s point of view. A patient will naturally believe that a dental office with online forms and same day crowns is a better office than one without these things. They might even be right.
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