Top Qualities Single Men and Women Seek in the Opposite Sex

Amazing, according to the linked survey both men and women rank teeth as the most important factor they consider when looking for a partner.

Ever wonder exactly what attracts men and women? A new survey by MarketTools Inc. for the dating website Match.com offers some answers…

Ten things on which men judge women most:

1. Teeth-58 percent.

Ten things on which women judge men most:

Teeth-71 percent.

via Top Qualities Single Men and Women Seek in the Opposite Sex – ABC News.

Of course the implications for cosmetic dentistry are huge. Cosmetic dentistry does not have to mean $15,000 ten tooth veneer makeovers; it can mean whitening, simple bonding and Invisalign. Technology in the form of digital cameras imaging software and digital impressions can play a huge role in cosmetic treatment planning and case acceptance.

You may want to consider a targeted marketing campaign to singles stressing the importance of a smile.