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Digital Marketing

ADA News: Members wield Web marketing tools

Amy Morgan the CEO of Pride Institute is featured in this ADA News article. The article addresses many of the topics I have posted about here in recent weeks. That is SEO strategy, using a web site to support existing patients as well as attracting new patients and how wise investments in High Tech can pay off in an uncertain economy.

pridenew
Ms. Morgan says that in addition to being a sales tool that generates leads for the practice, a Web site should offer value to existing patients and serve as an educational forum.

via ADA.org: ADA News: Members wield Web marketing tools.

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