Getting to page one of Google has spawned a whole new industry called SEO. It stands for Search Engine Optimization. SEO services have been popping up everywhere and in every industry. Many SEOs promise to use secret formulas get you to page one after which we are assured riches beyond measure will follow.
Sounds too good to be true. Remember what your mother told you about things that were too good to be true? In fact Google is constantly adjusting their techniques to insure that they deliver the best possible search results. Google does not want results that have been manipulated; they want honest results that satisfy the customer.